We squeeze in more than just yummy cheese
As we are owned by Kavli Trust, all our profits go to good causes
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Our Products
SPREADING JOY WITH EVERY SQUEEZE
Squeeze it. Spread it. Dip it. Share it.
Original Cheese
Perfectly creamy and deliciously cheesy, our classic Primula Cheese has been enjoyed by cheese-lovers around the world since 1924. This flavour is where it all started.
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Mature Cheese
Intensely creamy, our Signature Blend Mature Cheddar Cheese has a delicious taste and texture, making it ideal for snacking and melting into comfort food favourites.
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Cheese & Ham
We’re taking the classic combo of cheese and ham to new heights of flavour. Squeezy cheese and real ham pieces make this one a firm family favourite.
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Cheese & Chives
Wonderfully cheesy and made with real chopped chives, this is a squeezy twist on a classic combo we all love.
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Cheese & Prawns
Perfectly cheesy and made with proper prawns, this is a fantastic flavour combination that shouldn’t work… but somehow does. You’ll believe it when you try it (pinky promise).
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Spicy Cheese & Jalapeños
The cheesy, spicy kick from Primula Cheese & Jalapeño adds depth and fun flavour to every dish you make.
Explore productsOver the last 15 years we’ve proudly donated £100 million to good causes
All thanks to you and your love of Primula Cheese.
Our history
100 years of primula cheese
It’s fair to say we know a thing or two about cheese. We’ve been making the stuff for a century! In 1924, Olav Kavli released Primula Cheese as one of the first cheese spreads. In 1929, Olav introduced the iconic squeeze.
OUR DIFFERENCE
You are supporting communities with every squeeze
As we are owned by Kavli Trust, all our profits go to good causes. Our mission is to help improve the lives of people, their local communities, and society with each squeeze of our deliciously creamy cheese.
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–OUR DIFFERENCE
How it Works
Primula is a cheese with a difference and as we are owned by Kavli Trust, we donate millions of pounds to projects that enhance people’s lives every year. As responsible as we are moreish, we find and fund projects that positively impact people’s lives in our community.
Primula invests sustainably in marketing, promotions, and infrastructure to ensure we continue to grow the amount of money we’re able to share with good causes.
But, unlike other businesses, no fat cats are taking the cream of profits. Instead, it’s all given to good causes, making a real difference in people’s lives.
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- Original Cheese
Proper Festive Squeezy Yorkshires
- 4 Servings
- 20 Mins
We’ve teamed up with The Real Yorkshire Pudding Co. to bring you the cosiest Christmas recipe you didn’t know you needed. Think fluffy, golden Yorkshire puds loaded with smooth, creamy Primula Original Cheese. Perfect for cosy nights in, festive picky teas, or whenever you fancy something a bit extra without actually doing anything extra. Big Christmas flavour. Zero faff. Maximum cheese. You’re welcome.
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- Original Cheese
Loaded Chilly Jacket Potatoes with a Squeeze of Primula Cheese
- 4 Servings
- 20 Mins
Crispy jackets, hearty chilli, and a generous squeeze of Primula Original Cheese. These Bonfire Night Loaded Jacket Potatoes are fun, filling, and seriously cheesy – perfect for November evenings.
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Primula profits help fund £215,000 boost for young people’s mental health
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We Made a Little Go a Long Way – and Won a Thinkbox Award for It
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DIPPING INTO SUCCESS: MEET PRIMULA CHEESE DIPPERS – YOUR NEW SNACKING OBSESSION
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Primula’s Bold New Squeeze Is Here to Shake Up Christmas
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Primula donates £25,000 to charities nationwide in centenary celebration
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Celebrating 100 years in style: NEW Cheddar & Chorizo Squeeze
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Primula shares £37k with local charities in 2023
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PRIMULA LAUNCHES NEW FLAVOUR IN SAINSBURY’S
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FACT: Primula’s £100,000 Gift Ignites Hope at the Heart of Cancer Support
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Primula expands BBQ range into major supermarkets just in time for summer
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11 Cheesy Vegetarian Recipes to Indulge Your Taste Buds
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